Freestyle is currently seeking a Digital Marketing Strategist to expand our creative/marketing team and implement digital marketing initiatives for a variety of clients. This position would work independently on assigned projects and/or as a member of a project team.

The duties of the Digital Marketing Strategist include, but are not limited to:

Social Media Advertising

• Copywriting for advertising content
• Determining the best ad type for campaign success (lead generation, brand awareness, carousel, etc.)
• Campaign creation and execution through Facebook Business Manager
• Monitoring, optimizing and reporting on key performance indicators

Social Media Management

• Content creation and scheduling
• Maintaining a client’s voice, brand, and tone on various social media platforms (Facebook, Instagram, Twitter, etc.)
• Strategizing, creating content and implementing campaigns for Freestyle’s internal social media accounts

Digital Marketing

• Google Ads, Google Display Network and YouTube campaign development, keyword research, location targeting, mobile ad development and implementation of negative keywords
• Goal set-up and conversion tracking
• Google Analytics Certification is a plus
• Google Ads Certification is a plus
• Google Tag Manager knowledge is a plus
• Knowledge in Search Engine Marketing (SEM/PPC) and Search Engine Optimization (SEO) is a plus

Account Management/Business Development

• Preparing strategic marketing plans and proposals for clients and potential clients regarding digital marketing and social media
• Knowledge of Adobe Creative Suite is a plus

Job Requirements:

• A degree in advertising, public relations, marketing, strategic communications and/or a related degree (preferred)
• One to three (1-3) years of related experience
• Experience working with Google Analytics, Google Ads and Facebook Ads
• Strong creative writing skills and up-to-date knowledge of AP style
• Ability to manage a project from start to finish and meet deadlines
• Desire to work in a creative, collaborative environment
• Ability to effectively communicate both visually and verbally
• Excellent organizational and time-management skills
• Strong attention to accuracy and detail
• Ability to multitask while being thorough, accurate and detail-oriented
• Embodies the following core values: Hustle, Evolve, Autonomy, Respect and Team

• Full-time salaried
• 40 hours per week (8 a.m. - 5 p.m., Monday - Friday)
• Salary commensurate with experience

Benefits:

• Fun, collaborative, creative office
• Monthly team building
• Comprehensive benefits (medical, vision, dental, short-term disability, life insurance and 401k)
• Profit sharing opportunities after one year of employment
• Professional development and industry networking opportunities
• Monthly remote-work days
• Team community service and volunteer opportunities

Applicants must submit a resume and portfolio for consideration. Please include creative copywriting examples and analytics specific to social media experience.